Table of Contents
32+ Hours of Content, 6 Courses: Master Google Analytics, Tag Manager, Search Optimization & More
Effortless Email: The Gmail Master Course
KEY FEATURES
- Over 19 lectures and 7 hours of content
- Reduce the amount of time you spend on email by 75%
- Empty your inbox efficiently and without missing important info
- Reboot your inbox to start fresh: watch a CEO’s inbox of over 34,000 emails reduce to 0
- Massively boost your productivity
- Eliminate spam and unwanted emails
- Create one custom inbox for all your accounts that auto-populates only crucial emails
COMPATIBILITY
- Gmail account highly recommended (if you don’t have one, you will learn exactly how to set one up)
- Internet browser required
THE EXPERT
Arman Assadi, Founder and Chief Solopreneur at WhyILeftGoogle.com (WILG), is on a mission to help people create real freedom in their lives and work more effectively. He is a former Googler turned entrepreneur, writer, consultant, soccer player, and obsessive world traveler. Arman has built a thriving community at WhyILeftGoogle.com (WILG for short).
Beginner Google Analytics Course
KEY FEATURES
- Over 44 lectures and 3 hours of content
- Explore all reports found in a Google Analytics account
- See each report explained in detail & learn how to use this info to grow your business
- Follow along w/ the step-by-step course using a live Google Analytics account
- Create and analyze reports
- Make educated data-driven decisions
- See details on customer behavior:
- Demographics, interests, and preferred devices
- What customers look at on your site
- Their first visit and return visits
- Location and languages spoken
- What led them to your site: social media, referred from another website, or Google search
COMPATIBILITY
- Internet browser required
THE EXPERT
Corey Rabazinski is a Google and Bing accredited digital marketer with 6+ years of experience helping companies grow online. He has managed multi-million dollar digital campaigns for companies such as Holiday Inn, Tony Roma’s, Diamond Resorts, and Universal Studios. He is currently the Marketing Director at Code School, where he has helped the startup get to over 1 million users and $1M MRR.
YouTube for Business Course
KEY FEATURES
- Over 19 lectures and 2 hours of content
- Dive into the Google-YouTube relationship & how to capitalize on it
- Explore keywords and their value in web video optimization
- Format a successful business video
- Create the best titles and scripts for your videos
- Best practices for setting up your YouTube channel
- Direct your potential customer from your video directly to your webpage
- Optimize Google in order to rank your video #1 to grow & market your business
COMPATIBILITY
- Internet browser required
THE EXPERT
Robert Scot, known in web video and YouTube marketing circles as Dr. YouTube, has created and managed advertising and marketing campaigns for a diverse variety of professional industries over the past nine years. He is one of the founders of the Web Video Means Business team, whose members share strategies and techniques for improving video rankings on Google with YouTube.
‘Google Local’ Optimization Course
KEY FEATURES
- Over 80 lectures and 7.5 hours of content
- Claim, complete, and optimize your Google Places listing
- 10 video training modules: step-by-step process of getting your business to the first page of Google (where most searchers end their search)
- Optimize your business’ website for Google search
- Case studies showing rapid results of Google Places on actual businesses
- Foolproof strategy for beating out the competition, getting more calls, leads, and sales online
- QR Codes bonus course to maximize your offline advertising strategies & convert more prospects to paying customers
- 40-minute ‘Google Places Domination Blueprint’ webinar for a complete overview of the course
COMPATIBILITY
- Internet browser required
THE EXPERT
Keith Carpenter has a passion for helping small business owners leverage the power of the Internet to grow their businesses and make more money online. In 2006, Keith was swept into the world of online marketing and advertising when he created and developed an artificially intelligent software program for the mortgage industry. In 2010, he began providing small businesses with local marketing consulting and services, as well as strategic website design that attracts, engages, and converts visitors to leads and paying customers.
Comprehensive Pay-Per-Click Digital Marketing Course
KEY FEATURES
- Over 48 lectures and 5 hours of content
- Understand pay-per-click marketing
- Introduction to Google Adwords & launching your first campaign
- Introduction to Facebook Ads & launching your first campaign
- Derive insights and optimize your campaigns with Google Analytics
- Don’t waste money on unsuccessful paid ads
- Increase your conversion rates by running A/B tests w/ Optimizely
- Explore the different keyword match types and how to best use them
- Increasing your click-through-rate (CTR) with ad extensions and dynamic keyword insertion
- Pull valuable marketing reports daily
- Use remarketing campaigns with the highest ROI (return on investment)
COMPATIBILITY
- Internet browser needed
THE EXPERT
Over the last 3 years, Carl Sednaoui worked with a vast array of clients including Western Union, AllSaints, FranchiseHelp, and more. He has extensive experience in Paid Search, Paid Social, SEO, and online marketing as a whole. Carl is also the co-creator of MailCharts, a tool that helps you track and understand how your competitors use email marketing.
Google Tag Manager Course
KEY FEATURES
- Over 77 lectures and 10 hours of content
- Utilize Google Tag Manager, a free tool to easily add & update your website tags to optimize conversion tracking, site analytics, remarketing, and more
- Easily check potential errors to insure correct data
- Navigate the easy-to-use web interface and eliminate need for adding tags with code
- Simplify the installation process & optimize use of Google Analytics, Kissmetrics, Retargeting, etc.
- Increase productivity of your marketing workflow
COMPATIBILITY
- Internet browser required
THE EXPERT
As a passionate Internet marketer, Julian Juenemann always explores new technologies that help make the life of other online marketers easier. He has built e-commerce companies in Germany using a whole arsenal of performance-based marketing techniques such as AdWords, Facebook, Display Advertising ,and SEO. His approach can be characterized as uniquely data-driven and performance oriented.
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