Consumer Intelligence Research

iPhone Buyers Increasingly Come From Within Apple's Ecosystem

Nov 8, 2013 by iHash Leave a Comment

A new report from Consumer Intelligence Research Partners (CIRP) analyzes phone purchasing patterns for iPhone 5s, 5c buyers after the September 20, 2013 launch of the new smartphones. They found that iPhone buyers are increasingly coming from within the Apple ecosystem. Almost two-thirds of these buyers previously owned an iPhone, compared to 55% of buyers at the launch of … [Read more...] about iPhone Buyers Increasingly Come From Within Apple's Ecosystem

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iPhone Buyers Increasingly Come From Within Apple's Ecosystem