Steve Jobs initially didn't like the idea of white Apple products, reveals author Leander Kahney in his new book 'Jony Ive: The Genius Behind Apple's Greatest Products'. Apple started to make white products in 2001 even though Steve Jobs was not a fan of the idea. "Initially, Jobs's instincts were against white products," says Leander Kahney. However, Jony Ive, Apple's … [Read more...] about Initially Steve Jobs Didn't Like the Idea of White Apple Products